Module 6 Discussion Forum

Social media for health info dissemination/utilization

Re: Social media for health info dissemination/utilization

by Katelyn Valera -
Number of replies: 0
Social media has become a vital tool for disseminating and utilizing health information, enabling individuals, healthcare professionals, and organizations to share content such as public health campaigns, personal health experiences, and real-time updates during crises. For example, during the COVID-19 pandemic, platforms like Facebook and Twitter were used to promote preventive measures like mask-wearing, handwashing, and vaccination. While these platforms offer significant benefits in spreading awareness, they also pose risks, such as the potential misuse of personal health data or the spread of misinformation. This underscores the importance of legal frameworks like the RA 10173 Data Privacy Act of the Philippines, which ensures the ethical and lawful handling of personal information.

The RA 10173 Data Privacy Act emphasizes principles like transparency, legitimate purpose, and proportionality, which are directly relevant to the use of social media for health information. First, it mandates that personal data, including health information shared online, should only be processed with the consent of the individual. For instance, if a healthcare provider shares a patient’s case, explicit permission must be obtained, and identifiable information must not be disclosed without authorization. Second, organizations or government agencies using social media for public health campaigns must be transparent about how any collected data, such as responses from surveys or polls, will be used. Third, the law protects against the unauthorized use of health information, ensuring it is not exploited for commercial purposes or discriminatory practices without consent.

For example, in a mental health awareness campaign on social media, individuals may share personal stories to foster understanding and reduce stigma. In such cases, the campaign organizers must comply with RA 10173 by clearly informing participants about how their shared information will be utilized. Social media platforms must also offer privacy controls to allow users to manage the visibility of their posts, while organizations should refrain from repurposing content without explicit consent. By upholding the Data Privacy Act, social media can be a powerful and trustworthy medium for health information dissemination, ensuring both the protection of individual privacy and the promotion of public health.